Secrets of the Mind All Interface Designers Need

I recently attended a talk entitled: “Adding to Your Editorial Tool Kit: Understand the Basic Psychology Behind the Rules”, by Jeff Johnson.

Really, who doesn’t want to know what makes us tick?

I tried to manage taking notes on the Powerpoint talk  some thoughtful appetizers from the host: The Bay Area Editor’s Forum (BAEF), situated in the “old city” gem, the Mechanics’ Institute (steps away from the Montgomery Street BART station).

After the author mentioned that back in the ’70s and ’80s almost all User Interface (UI) designers came from A psychological background, whereas there are almost none among the graphic designers, software engineers, and others responsible for the current UIs. I took four pages of cramped notes, and was thrilled that there was another option…

He had set it all down and more in his new book Designing with the Mind in Mind: Simple Guide to Understanding User Interface Design Rules, as well as his wonderfully titled GUI Bloopers 2.0: Common User Interface Design Don’ts and Dos.  He let us know that he found that instead a title like  Updated GUI Bloopers. or GUI Bloopers, Second edition, his use of 2.0 in the title isn’t clear enough to his intended audience to keep Amazon from still selling the original.

I will post reviews of each book in turn rather than subject you to my version of his talk…

Look for GUI Bloopers 2.0 first.  Like I said, could not resist the title…

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